Hanoi market surveillance officers have found shower gel and laundry liquid bearing signs of counterfeit Lifebuoy and OMO marks at an unregistered production site in An Khánh commune, and have passed the case to police, Lao Động and Tạp chí Công Thương reported on 22 October. [1], [2]

Market Surveillance Team No. 1 of the Hanoi Market Surveillance Sub-department inspected the site, in Đồng Nhân village, on 21 October. The facility had no business registration certificate. Officers recorded 6,425 800g bottles and 385 720g bottles of shower gel bearing the Lifebuoy mark, and 72 3.6kg cans of laundry liquid bearing the OMO MATIC mark. [1], [2]

They also found packaging for further production: 3,139 empty bottles and 3,000 pumps, 10,392 Lifebuoy labels, 13,800 OMO MATIC labels for 2kg cans and 350 for 3.6kg cans, 100 empty OMO MATIC cans, sacks and drums of raw materials and a stainless-steel tank. The goods and materials filled five trucks and were seized. [1], [2]

To value the finished goods, the team asked Shopee for details of the account the facility used to sell. Using its listed prices and order history, officers put the goods at 597.408 million dong. That is a value based on the seller’s own prices, not on the price of genuine products. Shopee’s records showed the account was registered to a different person from the facility’s representative. [1], [2]

Because the case shows signs of a crime under Article 226 of the Criminal Code, the team handed the whole file to An Khánh commune police. No arrest or charge has been reported, and neither report says whether the trademark owner took part or examined the goods. [1]

For brand owners, the useful detail is how the value was set: from the seller’s own platform records, obtained through a request to Shopee. The labels on site far outnumber the finished stock, but the reports do not say how much had already been sold. Whether police open a criminal case is the next point to watch.

Sources

1. Báo Lao Động. Đột kích cơ sở sản xuất sữa tắm, nước giặt nghi giả mạo nhãn hiệu OMO, Lifebuoy. Published 2026-10-22 15:23 Hanoi time. Vietnamese. Byline: Tô Thế. Accessed 25 October 2026. Working English title translation: Raid on a facility producing shower gel and laundry liquid suspected of counterfeiting the OMO and Lifebuoy marks (working translation).
2. Tạp chí Công Thương (Ministry of Industry and Trade journal). Phát hiện kho hàng nghi giả mạo OMO, Lifebuoy gần 600 triệu đồng. Published 2026-10-22 14:13 Hanoi time. Vietnamese. Byline: Phương Thuý. Accessed 25 October 2026. Working English title translation: Warehouse of suspected fake OMO and Lifebuoy goods worth nearly 600 million dong discovered (working translation).